Applications now open for the new recognition system for the best cocktail bars in the world

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November 18th, 2023


The Pinnacle Guide is a pioneering recognition system that celebrates excellence in cocktail bars worldwide – awarding bars with either a 1, 2, or 3 PIN classification, as it aims to become the most wide-ranging, credible source of inspiration for discerning drinkers. As a recognition system, The Pinnacle Guide stands out with its transparent approach, providing a level playing field for cocktail bars of all sizes and locations to showcase their excellence. Successful applications result in a series of anonymous reviews by a judging panel that consists of industry experts, renowned mixologists, and discerning bar enthusiasts, ensuring an objective assessment of each establishment.

Set to become the cocktail bar industry’s most respected accolade of excellence, The Pinnacle Guide is based on a thorough self-application process, and rigorous assessment modules, followed by a series of spot-check interviews and anonymous in-bar reviews. Assessment modules include front of house (processes, thoughtful touches); the drinks program (menu concept and coherence, ingredients, presentation); the venue look and feel (atmosphere, comfort, design); staff management (diversity, equity, inclusion); operations (efficiency, cleanliness, sustainability); and community (inclusiveness, responsible drinking).

The Pinnacle Guide’s commitment to fairness and integrity ensures that every deserving bar can be recognized, fostering a vibrant and diverse bar industry. It aims to be the ultimate symbol of excellence that all bars aspire to and consumers trust.

The Pinnacle Guide Founders

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(L-R Hannah Sharman-Cox | Siobhan Payne| Dan Dove)

Dan Dove (c0-founder) brings a wealth of knowledge and experience in a multitude of sectors across the hospitality industry, with over 20 years of experience in beverage marketing, international event management, advocacy development, and bar operations. He previously worked for a decade as the World Class Manager for Diageo Reserve and now owns and operates Global Bartending – a world-leading talent, event, and strategic agency, The luxury partner for the global drinks industry.

Hannah Sharman-Cox and Siobhan Payne (co-founders) are committed to elevating the industry from the inside out. They are the Co-Founders and Organisers of London Cocktail Week – the greatest celebration of bar and cocktail culture in the world, now in its fourteenth year. They are also consultants, contributors, and connectors for the global drinks industry through their consultancy business HANDS, with clients ranging from multi-national drinks companies to independent start-ups. They are regularly featured within the international drinks press and national consumer media, as well as being on the judging panels for many industry awards globally.

“Our vision for The Pinnacle Guide has always been to celebrate the artistry and dedication of bars and bartenders globally. Through our PIN rating system, we aim to identify and showcase the most exceptional destinations for drinking cocktails (both alcoholic and non-alcoholic). Submissions for The Pinnacle Guide are an unparalleled opportunity for bars and bartenders to gain widespread recognition and attract a global clientele. We are hugely excited that applications are now open for bars to put their best foot forward.” said founders Hannah, Siobhan, and Dan of The Pinnacle Guide.

Applications are now open for bars and reviewers in the launch countries:
Australia | Dubai | Mexico | Singapore | Spain | United Kingdom | United States



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